Fazlur Rahman
Quick Answer
Outreach pricing in 2026 (rebranded as Outreach.ai) runs $100-$160+ per user per month across the four Amplify tiers. Amplify Core $100-$120/user/month for small teams; Amplify Plus $120-$160 (most quotes cluster around $130) for mid-market; Amplify Pro $160+ for enterprise. Add the $2,000-$5,000 annual platform fee, $5,000-$25,000+ implementation, and AI credit consumption. Year 1 all-in for a 25-user Amplify Plus deployment: ~$55,000-$64,000 (MarketBetter, August 2026; thecroreport, February 2026).
Last verified: Sep 16, 2026.
At a glance
- Amplify Core: ~$100-$120/user/month (25K AI credits)
- Amplify Plus: ~$120-$160/user/month (50K AI credits, most popular)
- Amplify Pro: ~$160+/user/month (100K AI credits)
- Platform fee: $2,000-$5,000/year
- Implementation: $5,000-$25,000+
- 25-user Plus Year 1: ~$55,000-$64,000 all-in
- Annual contracts only: No monthly billing option
The 2026 repackaging explained
Through 2025, Outreach sold a base package (Engage) with add-on modules — Meet for conversation intelligence, Deal for pipeline management, Forecast for revenue planning, and Amplify for AI agents. In 2026, Amplify stopped being an add-on and became the name of the whole platform. There are now four tiers: Essentials, Core, Plus, and Pro (MarketBetter, August 2026).
Nothing is published on outreach.ai/pricing except tier names, credit allotments, and feature limits. No dollar figures. Every deal is a custom quote behind a demo gate, on a mandatory annual contract. Reported per-seat pricing ranges $100-$160 per user per month depending on tier. Outreach raised list prices approximately 8-12% in Q1 2026, with new quotes in the $110-$165 per user per month range (thecroreport, February 2026).
AI credit consumption layer
Every Amplify tier includes a fixed AI credit allotment (10,000 to 100,000). Credits are consumed by actions — a specific AI-powered task like generating a personalized message, running a research query, or completing a search. Each action type has a predefined credit cost, deducted automatically as your team works. When you run out, you buy additional credit packs (MarketBetter, August 2026).
Outreach does not publicly disclose per-action credit costs or overage pack pricing, which makes consumption spend hard to forecast before signing. Active teams commonly add $1,000 to $6,000 per year in credit overages on top of seat costs. The 2026 packaging introduced AI agent capabilities (Omni AI agent, Agent Studio, Spring 2026 release) that drive additional credit consumption (MarketBetter, August 2026).
Side-by-side: Outreach Amplify tiers
| Tier | AI credits included | API calls | Custom objects | Best for |
|---|---|---|---|---|
| Amplify Essentials | 10,000 | 250,000 | 5 | Small teams, core sequencing |
| Amplify Core | 25,000 | 250,000 | 5 | Pipeline creation + account management |
| Amplify Plus (most popular) | 50,000 | 500,000 | 10 | Mid-market: deal management + AI coaching |
| Amplify Pro | 100,000 | 1,000,000 | 20 | Enterprise: forecasting + territory management |
Year 1 cost by team size
Per MarketBetter's 2026 modeling, a 25-user Amplify Plus deployment costs ~$55,000-$64,000 in Year 1. Breakdown: Amplify Plus licenses 25 x $130/month x 12 = $39,000; platform fee $3,000-$4,000; implementation (professional) $10,000-$15,000; credit overage buffer $3,000-$6,000. From Year 2 onwards: ~$45,000-$49,000 per year after implementation is removed (MarketBetter, August 2026).
A 50-user Amplify Plus/Pro deployment: 50 x $130/month x 12 = $72,000 list; negotiated $50,000-$65,000. Platform fee $4,000-$5,000; implementation (professional plus) $15,000-$25,000; credit overage $5,000-$15,000. Year 1 total: ~$95,000-$115,000. From Year 2 onwards: ~$75,000-$90,000 per year. Docket's 2026 research models a 50-seat Amplify Plus deployment at approximately $96,000 in year one all-in, dropping to roughly $81,000 in year two (MarketBetter, August 2026; Docket).
Outreach Kaia and module pricing
Outreach Kaia (real-time meeting assistance, transcription, and call analytics, competing with Gong and Chorus) is a separate module. Not included in the base sales engagement price. Module pricing is typically in the $30-$60 per user per month range, which means $360-$720 per user per year. For a 50-seat team, the Kaia add-on adds $18,000-$36,000 to the annual contract (thecroreport, February 2026).
Most teams running Outreach for engagement use a separate conversation intelligence tool like Gong or Chorus. This is a significant hidden cost — if you want both Outreach's sequencing and Gong's conversation intelligence, you're paying for two enterprise platforms. Consolidated alternatives like Revenue.io, Nimitai, or Avoma bundle engagement + conversation intelligence at lower total cost (thecroreport, February 2026).
Negotiation levers in 2026
Three leverage points for better Outreach pricing in 2026. First, competitive alternatives: Salesloft at $75-$125 per user per month, Reply.io at $60 per user per month, Instantly at $30 per month, and Apollo.io at $49 per user per month all compete for the same procurement budget. Always have a competitive bid ready to anchor the negotiation. Without competitive pressure, sticker pricing tends to land at the high end of the range (thecroreport, February 2026).
Second, waive the platform fee. New for 2026, the $2,000-$5,000 annual platform fee is pure margin for Outreach and negotiable. Ask for it to be waived in exchange for a multi-year commitment. Third, multi-year (2-3 year) terms unlock 10-30% discounts. Always insist on price-lock language for years 2-3 when signing a multi-year deal. Without this, auto-renewal escalators of 5-10% will hit the next contract year. Most enterprise contracts include auto-renewal clauses requiring 30-60 days written notice to cancel (MarketBetter, August 2026).
What enterprise buyers should do next
Three actions for organizations evaluating Outreach in 2026.
- Model the credit consumption. Ask Outreach to model your team's expected AI credit consumption based on the workflows you plan to use. Active teams commonly add $1,000 to $15,000 per year in credit overages on top of seat costs. Build this into your budget.
- Get a competitive bid from Salesloft or Apollo. Outreach responds most aggressively to competitive pressure. Without it, sticker pricing lands at the high end. Have at least one alternative vendor quote ready.
- Negotiate the platform fee separately. The $2,000-$5,000 platform fee is negotiable in 2026. Treat it as a separate line item and push to have it waived in exchange for multi-year commitment or a competitive evaluation.
What to watch next
Three near-term datapoints. First, Outreach's Q3 2026 earnings results — any announcement of pricing model changes or AI feature bundling will shift the market. Second, the AI agent pricing evolution — as Omni AI agent and Agent Studio mature, the AI credit consumption model will likely evolve, and per-action credit costs may be published. Third, the competitive landscape in sales engagement — Salesloft after the Clari combination, Reply.io, and Instantly are all investing aggressively in AI features, putting downward pressure on Outreach's premium pricing (MarketBetter; thecroreport, August-February 2026).
