Email Marketing
List Building, Campaign Strategy, and Automation for High-Converting Email Programs 25+ hours of hands-on training.

25+
Hours
5
Modules
20
Topics
Beginner-Friendly
Level
New
Batches weekly
About Email Marketing
List Building, Campaign Strategy, and Automation for High-Converting Email Programs
In this course, you will: Build and grow an engaged email subscriber list using ethical lead generation tactics; Design compelling email campaigns with strong subject lines, copy, and CTAs; Set up automated email sequences for welcome, nurture, cart abandonment, and re-engagement.
What This Training Covers
The Email Marketing programme at Tutorsbot spans 25+ hours across 5 structured modules. Every module is built around hands-on projects and real-world scenarios — not slide-heavy theory. Your instructor walks you through each concept with live demonstrations, code reviews, and practical exercises so you can apply what you learn from day one. The curriculum is aligned with current Technology Training industry expectations and hiring patterns.
Enrollment & Training Quality
Email Marketing is available in 2 flexible learning modes — choose online live classes, classroom, hybrid, self-paced, or one-on-one depending on your schedule. Every batch is limited in size to ensure each learner receives personal attention, code-level feedback, and doubt resolution. Career support and certification are included with every enrolment. Tutorsbot instructors are working professionals who teach from delivery experience, and the training standard stays consistent across all modes and batches.
Course Curriculum
5 modules · 20 topics · 25 hrs
01Email Marketing Fundamentals
10 topics
Email Marketing Fundamentals
10 topics
- Why email marketing: ROI comparison vs other channels and email's unique direct access
- Email marketing platforms: Mailchimp, Klaviyo, ActiveCampaign, ConvertKit, and Brevo
- CAN-SPAM, GDPR, and CASL compliance: consent requirements and unsubscribe rules
- Email list types: newsletter, promotional, and transactional email distinctions
- The email marketing funnel: awareness, nurture, conversion, and retention stages
- Domain authentication: SPF, DKIM, and DMARC setup for deliverability
- Email warm-up: gradually building sending reputation for new domains and IPs
- Sender reputation: what affects it and how to monitor with Google Postmaster Tools
- Email service provider features: automation, segmentation, A/B testing, and analytics
- Spam filters: avoiding trigger words, image-to-text ratio, and authentication best practices
02List Building and Lead Generation
10 topics
List Building and Lead Generation
10 topics
- Lead magnets: eBooks, checklists, webinars, free trials, and discount incentives
- Landing page optimization for email capture: form placement and conversion tips
- Opt-in forms: embedded, popup, slide-in, and exit-intent form best practices
- Double opt-in vs single opt-in: deliverability trade-offs and compliance implications
- Pop-up tools: OptinMonster, Sumo, and ConvertBox for high-converting opt-in forms
- Lead generation on social media: Facebook Lead Ads and LinkedIn Lead Gen Forms
- Gated content: offering downloadable resources in exchange for email subscription
- List hygiene: regularly removing unengaged subscribers and invalid email addresses
- Email verification tools: ZeroBounce and NeverBounce for cleaning lists before import
- Growing organically vs buying lists: risk of purchased lists and best practices
Email Design and Copywriting
0 topics
2 more modules available
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Enrol in This Course
Same curriculum & certification across all formats. Updated Apr 2026.
Online Live
Save ₹2,500Live instructor-led sessions from anywhere, with recordings for catch-up.
EMI from ₹2,083/mo
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What You Get After Completion
Every graduate receives a verified certificate, a portfolio of real projects, and dedicated career support.
Verified Certificate
Digitally signed with a permanent shareable link — not just for attendance.
LinkedIn-importable·Permanent URL·PDF download
Project Portfolio
Real, deployable projects reviewed by your instructor — ready for interviews.
Instructor-reviewed·GitHub-hosted·Interview-ready
Career Support
Résumé review, mock interviews, LinkedIn guidance, and employer introductions.
1-on-1 coaching·Mock interviews·Employer connect
Meet Your Instructor
Every Email Marketing batch is led by a practitioner who teaches from production experience, not textbooks.
Industry Expert
Senior Technology Professional
Senior professionals with substantial hands-on delivery experience at top companies, bringing real-world projects, industry insights, and best practices.
How We Teach
- Concepts start with a real problem so theory lands in context
- Projects reviewed the way a senior colleague reviews pull requests
- Every topic includes the kind of questions you'll face in interviews
Hire Email Marketing Talent from Tutorsbot
Companies hiring Email Marketing talent from Tutorsbot receive pre-assessed profiles backed by project work, instructor review, and interview-ready candidates who can explain what they built and why.
Why hire from us
Project repositories with documented technical decisions
Assessment outcomes backed by instructor context
Candidate readiness shaped by interview-style practice
Project-based portfolios available
Frequently Asked Questions
Everything you need to know about Email Marketing, answered by our training experts
1Who should take Email Marketing?
2Does Email Marketing include a certificate?
3Is placement support included with Email Marketing?
4How long does Email Marketing take to complete?
5What is the mode of delivery for Email Marketing?
6Can I get a free demo class for Email Marketing?
7What kind of projects will I work on in Email Marketing?
8What if I miss a class?
9Is Email Marketing worth it for experienced professionals?
10What is the refund policy for Email Marketing?
11Do you offer corporate or group training?
12How are the instructors selected at Tutorsbot?
13Will I get lifetime access to Email Marketing materials?
14Can I switch between batch timings?
15What support do I get after completing the course?
Still have questions?
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